RESEARCH & INSIGHTS

Discover the latest traveller data, trends and insights

Find in-depth research on shifting traveller intent and demand to help you inform your business and marketing strategies.

The path to purchase: uncovering how travellers plan and book online

Learn about booking behaviour and motivations, and understand how to better reach and engage travellers throughout their travel shopping journey.

 

Read the report

A woman staring out of her aeroplane seat window while in the air

Dive into the latest data

‘We value the insight, knowledge and recommendations provided by our Expedia Group team. The market-specific advice based on Expedia Group first-party data and trends help us to optimise our campaigns across our portfolio of hotels.’

Dan Szydlowski

Vice President of Sales and Marketing, Columbia Sussex Management

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Tap into rich first-party data

The high volume of visitors to our travel brands and the different trips they take gives us a unique vantage point that we synthesise into actionable insights to help you turbo-charge your business.

6M+

average daily visitors across our sites and apps*

1B+

average searches per month**

1B+

trips booked through Expedia Group.**

*Expedia Group first-party data, 2022

**Expedia Group internal data, 2023

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