Hotels
Vacation rentals
Brands and ad agencies
Airlines
Destinations
Travel agencies
Cruises
Car rentals
Financial institutions
Activities
Our audiences
Reach people who are ready to spend
Scale and precision aren’t a trade-off. Expedia Group Advertising connects brands and agencies to a verified travel audience of 12M+ daily visitors across Expedia, Hotels.com, Vrbo, and our B2B network.
175+ targeting parameters to find exactly who you need
Start with your goal. We’ll build from real, observed, first-party behavior across our network to find the right high-value person, in the right mindset, with the intent to back it up.
These aren’t window shoppers
Our audiences are among the highest-value consumer segments in advertising, people with the discretionary income, intent, and a mindset primed for discovery. They are actively seeking experiences, products, and brands that match the moment they’re in. And yours could be one of them.
$10K+
spent online by 850K Expedia Group travelers in the past 6 months*
10% more
spent on average by Expedia Group travelers vs others**
84%
of Millennials discover new-to-them luxury brands when traveling*
Match your customers to ours. Safely.
Match your first-party data against Expedia Group travel signals in a privacy-safe clean room. No raw data changes hands, just a richer, more precise in-market audience and the measurement to prove what worked.
*Cartbound: How brands can turn travelers into customers, Expedia Group, 2026.
**Expedia Group Traveler Value Study, 2024.