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3 ways Expedia TAAP can help you meet travelers’ needs

Get insider knowledge on what travelers want most from travel advisors and how you can deliver it for them.


Building a successful travel advisor business starts with understanding your clients — what they want, what they value, and what keeps them coming back. 

 

To uncover travelers’ preferences, we conducted a 10-country custom survey with Wakefield Research that looked at trends across 5,000 travelers who used a travel advisor in the last 18 months. Get Decoding The Travel Advisor Client report for more details.

 

We’ve identified three essential insights from the research and show how you can act on this information to grow your business.




1. Show your travelers how your expertise can save them time


52% said expert advice and time savings are top reasons to use a travel advisor.  


Travelers value the convenience of having a professional like you handle all the details. They trust your expertise to create a seamless, well-planned experience they may not be able to build on their own.


The opportunity:


Highlight how your expert knowledge can save new and existing clients the hassle of researching and planning their own trips.


Use Expedia TAAP’s intuitive booking tools to manage every aspect of your clients’ trips in one place to save them time and provide a personalized, stress-free travel experience.



2. Give your travelers access to deals they can’t get anywhere else


6 in 10 want support from travel agents to find the best deals. 


Travelers especially value knowing that they’re getting the best deals that would be hard to find on their own. They trust your expertise in this area, turning to you to help them save money and enjoy discounts they can't access without the right industry knowledge.


The opportunity:


Make sure you’re providing special offers on popular inventory to retain current clients and attract new clients. You can also show your traveler what the trip would have cost elsewhere to show the value of your services.


Join Expedia TAAP to offer your clients rates they won’t find anywhere else, including seasonal sales and package rates.



3. Give your customers options to ensure they keep booking with you


The main reason travelers leave their travel advisors is because of a lack of offerings (27%).


There are many components that go into building loyalty with your clients, but our research shows that one of the most important is diverse travel options, from accommodations and car rentals to flights and activities. Travelers will seek out a new travel advisor if they can’t find the vacation they’re looking for with you.

The opportunity:


To build loyalty and to avoid losing your travelers to your competitors, make sure you give them plenty of choices at rates that suit their wallets.


Sign up to Expedia TAAP to give your travelers a wide range of options from the world’s largest travel inventory, with 3+ million properties, 500+ airlines, and 220,000 activities.



Read the research

Find out what travelers really want from their travel advisors.

Join Expedia TAAP

Provide more options for your travelers with our vast travel inventory.

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